National Made in Mexico campaign relaunched in Guanajuato and companies recognized / @SE_mx >>>
#SE.- In an event headed by the Head of the National Brand Plan Made in Mexico, Bárbara Botello, and with the participation of the Municipal President of Celaya, Juan Miguel Ramírez, the relaunch of the national campaign Made in Mexico was held this Friday, and the awarding of badges to companies from Guanajuato for their commitment to national production, quality and Mexican identity.
During the event, held in the municipality of Celaya, it was highlighted that Mexico is living a new era in the global economy, in which the country has managed to position itself with the best preferential treatment among 185 nations, thanks to its trade strategy within the T-MEC, which maintains 0% tariffs for key sectors such as agri-food, footwear and textiles.
“The Made in Mexico label is not just a logo, it is a declaration of identity, a platform that unites the rural producer with the city consumer, the small business with big commerce, individual dreams with a collective national project,” said Bárbara Botello in her message.
The companies recognized this day are part of sectors such as tourism, agribusiness, manufacturing, logistics, trade and circular economy. Among them are: Autotransportes de Carga Tresguerras, Cajetas La Reyna, Hecho con Amor en México, Cereales y Pastas SA de CV (Golden Foods), TSM de Celaya SA de CV, RFA Fábrica de Resortes SA de CV and Cuadritos, among others.
The Ministry of Economy, headed by Secretary Marcelo Ebrard Casaubon, promotes this strategy as part of a national effort to strengthen domestic consumption, position Mexican production in international markets and foster pride in what is produced by Mexican hands.
The event reaffirmed the Mexican government’s commitment to strengthening the domestic market and promoting an economy with justice, inclusion and local roots.
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